Position Summary
Responsible for enhancing customer engagement and strengthening brand loyalty through well-planned communication initiatives, customer events, and loyalty programs. The role focuses on creating impactful and consistent communication across all touchpoints to ensure positive customer experience throughout the insurance journey.
Responsibilities
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Coordinate and support initiatives that enhance customer experience across customer-related events, campaigns, and communication channels
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Collaborate with cross-functional teams to design and deliver memorable and engaging customer experiences during events and campaign periods
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Assist in developing and executing customer engagement activities that build trust, strengthen relationships, and encourage long-term loyalty
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Communicate and coordinate with potential partners for collaborations that enhance the customer loyalty program
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Monitor, report, and analyze the performance and effectiveness of the loyalty program, providing recommendations for improving participation and engagement
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Plan and implement communication initiatives to promote customer retention and increase loyalty program participation
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Track and evaluate data related to all customer communication touchpoints to ensure message consistency and communication effectiveness across the customer journey
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Prepare and implement effective communication strategies for handling customer complaints and resolutions in coordination with the Customer Service team
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Support communication improvement interventions to ensure customer care and satisfaction standards are met at all times
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Support the planning and execution of customer communication campaigns and promotional initiatives that align with business objectives
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Monitor, analyze, and report on campaign performance metrics to the Communication Manager, providing insights for future improvements